UTM Parameters

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Source tracking for nonprofits is easy when you set up UTM parameters on your Givebutter link. Track the effectiveness of your different marketing strategies by knowing how each donor found your campaign.

Givebutter is so easy to use, the functionality is huge for a free platform, and as a nonprofit struggling to raise money—Givebutter makes it easier than any other platform to connect with donors. Givebutter solves the problem that small nonprofits have a hard time raising money and finding platforms within their budget to help them get over the hump and make an impact. As a young nonprofit, we have struggled to fundraise and connect with potential donors as well as reengage with our current/previous donors, but Givebutter has made a platform that makes it easy to solve those problems. I suggest using Givebutter to almost all of my nonprofit friends because it's a free platform that makes something as important as fundraising and donor management—often heady topics for early nonprofit professionals like myself—digestible and attractive.

Aaron Raus

President

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UTM Parameters

on Givebutter

Source tracking for nonprofits is easy when you set up UTM parameters on your Givebutter link. Track the effectiveness of your different marketing strategies by knowing how each donor found your campaign.

UTM Parameters